A Super Bowl for the pandemic era: more testing and fewer fans.
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Like everything else in the year since the coronavirus pandemic swept the globe, Super Bowl LV in Tampa, Fla., has been adapted to Covid-19 health guidelines and scaled down. While the football being played on Sunday will look largely the same as in other years, nearly everything else surrounding the Super Bowl will be different:
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Players are being tested even more. Players, coaches and members of each team’s staff have been tested for Covid-19 daily throughout the season. Since the Tampa Bay Buccaneers and the Kansas City Chiefs qualified for the Super Bowl on Jan. 24, team personnel have been tested for coronavirus twice daily, and the teams have not had a positive test in more than three weeks. However, two Chiefs players — receiver Demarcus Robinson and center Daniel Kilgore — came in close contact with an infected person and must isolate for at least five days, Coach Andy Reid confirmed on Monday.
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Fewer fans will attend the game. This year, the N.F.L. will host fewer than 25,000 fans, a record low for a Super Bowl and less than half the capacity of Raymond James Stadium, where the game will be played. The league has given 7,500 tickets to vaccinated health care workers. Another 14,500 seats will be sold to fans who won’t be required to be inoculated or tested before entering the stadium, and another 2,700 fans will sit in luxury boxes. Every fan attending the game will receive a kit that includes personal protective equipment, including a KN95 mask and hand sanitizer.
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TV commercials will be toned down. Television commercials during the Super Bowl can often attract more attention than the game itself. This year, some of the broadcast’s biggest sponsors, like Coca-Cola and Hyundai, have decided not to spend millions of dollars for 30-second spots. Younger companies like Uber Eats, DoorDash and Vroom will still be vying for attention, though.
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