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Samsung released the Galaxy Z Flip 3 in August, but if none of the colorways were exactly what you wanted, the company will let you make your own design with the new Z Flip 3 Bespoke Edition. The new phone was announced at the company’s Unpacked Part 2 event on Wednesday.
You won’t be able to customize the Bespoke Edition with any color you want, but Samsung is offering a lot of options. You’ll be able to choose a black or silver phone frame and front and back colors (aka the top and bottom, if the phone is open) of blue, yellow, pink, white, or black.
If you get tired of your color combination, you’ll be able to make a slight change down the line by swapping out the colors on the back glass panel of the phone for a fee with the Bespoke Upgrade Care service. Samsung says the panel costs vary but start at $79, and that the service will be available starting in November. And no matter what, you’ll have to have some black on the phone because of the cover screen, so you might want to keep that in mind as you’re designing your color combo.
We asked if Samsung might bring this level of customizability to future phones, and it sounds like that might be on the table, based on a statement from the company:
For the past year, Samsung has committed to openness – a dedication to create technologies that help our users eliminate boundaries in their lives. We believe technology should reflect each customers’ individuality and Mobile devices are everyday technologies that users spend the most time with. We wanted customers to use them as self-expression tools in and out too. Starting with the Galaxy Z Flip3 Bespoke Edition, Samsung is expanding this initiative to other devices moving forward.
If you’re interested in a Z Flip 3 Bespoke Edition, you’ll be able to make one on Samsung’s website starting Wednesday. You’ll have to pay a premium for the customizability, though, because the Bespoke Edition costs $1,099, which is $100 more than the base model phone. And you won’t just be able to personalize the Z Flip 3; Samsung is also launching the Galaxy Watch 4 Bespoke Studio so you can tailor a Galaxy Watch 4 to your liking.
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